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American Greetings Heritage

About American Greetings - 119 Years of Creating Meaningful Greeting Cards

From a small Cleveland card shop in 1906 to the world's second-largest greeting card company, American Greetings has been helping people celebrate life's special moments for over a century.

119
Years of Excellence
6,000+
Card Designs
90+
Countries Served
5M+
Active Members
American Greetings Headquarters

A Legacy of Connection & Celebration

Founded in 1906 by Polish immigrant Jacob Sapirstein, American Greetings began as a small postcard wholesaling operation in Cleveland, Ohio. What started with Jacob selling postcards from a horse-drawn cart has grown into a global celebration company that touches millions of lives every day.

Today, American Greetings is the world's second-largest greeting card manufacturer, offering over 6,000 unique card designs alongside party supplies, gift wrap, and digital ecards. Our mission remains unchanged: to help people express their feelings and strengthen relationships through meaningful connections.

With operations in over 90 countries and a membership base exceeding 5 million people, we continue to innovate while honoring our heritage of quality craftsmanship and heartfelt expression.

Our Journey Through Time

1906

The Beginning

Jacob Sapirstein starts wholesaling postcards from a horse-drawn cart in Cleveland, Ohio. The business quickly grows as greeting cards become popular in American culture.

1906 American Greetings Origins

1950s-1960s

National Expansion

American Greetings expands nationwide, establishing partnerships with major retailers. The company introduces innovative card designs and becomes a household name across America.

1950s Retail Expansion

1990s-2000s

Digital Innovation

American Greetings pioneers the ecard market with AmericanGreetings.com, becoming one of the first major card companies to embrace digital delivery while maintaining print excellence.

Digital Innovation Era

2025 - Today

Global Leader

As a global celebration company, American Greetings combines traditional craftsmanship with cutting-edge technology. We serve 90+ countries with FSC certified sustainable products and continue to innovate in both physical and digital formats.

Modern American Greetings Today

Meet Our Leadership Team

John Doe - CEO
John Doe

Chief Executive Officer

Leading American Greetings' global expansion and digital transformation initiatives.

Sarah Chen - Creative Director
Sarah Chen

Chief Creative Officer

18 years of experience in card design, overseeing our creative team of 200+ designers.

Michael Rodriguez - CTO
Michael Rodriguez

Chief Technology Officer

Pioneering our digital card platform and AI-powered personalization technologies.

Emily Watson - Sustainability Director
Emily Watson

Sustainability Director

Championing our FSC certification and commitment to 100% recyclable greeting cards.

Certifications & Memberships

FSC Certified

ISO 9001

ISO 14001

GCA Member

Join the American Greetings Family

Whether you're looking for corporate greeting card programs or personal celebration products, we're here to help you connect.